As an exclusive marketer for the medical device, pharmaceutical, and bioscience sectors, AllOut Marketing’s case studies recognize the challenges of strategic marketing in the medical industry. We know the importance of understanding the biology and science behind the product, of working within an FDA regulated environment, and getting it done right the first time.
Case Studies Highlighted
Corporate Branding Case Study: With a new ownership structure and a new name, this company needed a to re-establish itself in the testing industry, create visibility for its services and build a strong brand. View
Direct-to-Consumer Marketing Case Study: A manufacturer of a medical device that treats incontinence relaunched a product after market responses from their initial efforts were disappointing. View
Event Management Case Study: A manufacturer of clinical diagnostic instrumentation and assays increased leads and expanded booth traffic at a national trade show. View
- Brand Research and Development Case Study: A state-of-the-art convention center had a vacant area that could potentially become a dedicated life sciences space.
- Branding and Product Launch Case Study: A mobile technology solutions company has developed specimen tracking and courier management software for the medical industry.
- Event Campaign Case Study: A medical company has a natural, plant-based product that is unique to the medical industry.
- Market Research Case Study: A manufacturer of medical diagnostic equipment sought market research to better understand the implications of acquiring new technology.
- Medical Market Research Case Study: An engineering company is interested in expanding its prototyping capabilities to support the medical device sector.
- Merger-Driven Rebranding Case Study: An AllOut Marketing client is acquired by a multi-billion dollar international corporation.
- Product Branding Case Study: A medical company has a unique product that has not been differentiated from the competition.
- Product Launch Case Study: With a new technology undergoing the FDA process, a medical device manufacturer sought to target consumers and physician audiences, and develop an integrated marketing and communications launch strategy.
- Public Relations Case Study: A holding company wished to increase awareness of its new medical company through the media.
- Web Site Development and Design Case Study: An international manufacturer of medical products that treats urogenital and incontinence disorders needed to create a website that successfully targeted and reached four separate audiences, was in compliance with the FDA in discussing their pre-FDA approved products, and could support multiple languages.
For a complete list of AllOut Marketing’s services, visit what we do.
