AllOut Marketing Expertise Seeds Marketing Training Program
ST. LOUIS PARK, MN –AllOut Marketing Inc., a full-service medical marketing consulting firm, announces its newest program, MarketingDistinction™, which identifies, measures, and cultivates marketing acumen in working professionals. Recognized for providing effective marketing assessment and coaching services to its clients, the firm has responded to the need by officially adding the MarketingDistinction program to its available services.
“Our MarketingDistinction program has evolved from decades of testing and coaching experience of 600 marketers commercializing over 400 products,” says Ruth Lane, AllOut Marketing President and CEO. “In these difficult economic times, marketing departments have to accomplish more with less. It is more critical than ever to ensure each team member is skilled in key marketing competencies. We are excited to help our partners accomplish more with less and share our knowledge for becoming a successful marketing professional.”
The MarketingDistinction program identifies benchmark practices and necessary competencies for determining marketing aptitude and developing successful marketing professionals. MarketingDistinction participants are assessed on fourteen marketing competencies and eight leadership skills, which AllOut Marketing uses to create a tailored, marketing “learning map” that defines critical gap areas. Each participant becomes a successful and effective MarketingSTAR™ by applying the marketing skills they have acquired through customized, onsite group workshops and/or individual mentoring sessions. Upon completion of the program, participants earn MarketingDistinction CEUs (Continuing Education Units) and have applied new marketing skills to their everyday job functions.
About AllOut Marketing
AllOut Marketing, Inc. is a full-service marketing and creative communications firm that offers highly specialized medical marketing expertise, ranging from market development to product commercialization. AllOut Marketing exclusively serves the medical device, biotech, and pharmaceutical sectors, providing marketing consulting, market research, web development, graphic design, event management, and public relations. To learn about our MarketingDistinction™ Program and review our marketing case studies and creative portfolio, visit www.alloutsuccess.com.
— Posted 06/26/2009
